Teran Marsell | Published on September 3rd, 2015
So you weren’t exactly born with the talent of creating your own artwork to publicize your beloved business. Not everyone has an innate artistic side to them¾and that’s okay. Turning to a relative with a mild understanding of how to properly convey your business message could result in a poor execution of the visual you originally had in mind.
Since businesses thrive on grabbing a consumer’s attention, vehicle wraps are a great way to do just that. Designing you vehicle wrap should be an enjoyable process and it should be done with the most particular attention. Here are some steps to follow to stay up to pace when designing your vehicle wrap.
Be Inspired by and Aware of the Competition
One of the oldest tools in the marketing book is to study your competition to know what else is being offered out there. If a particular business is advertising something similar to what you have, it is wise to think about how to crush the competition (in the most civil way, of course).
Take a look at different car designs and other vehicle wraps that land in the same category of your business. Seeing different designs and prints will inspire you to come up with your own original design.
Get Your Facts Straight
No one knows your business better than you do, but that doesn’t discard the need for a precise template to start with for your vehicle wrap design. Once you’ve done your research, make sure to create outlines of your vehicle to scale, as this is what will go into the printers.
How do you outline your vehicle to scale? Well, there are several ways to do so, but one of the simplest methods is to take shots of the original side images of the vehicle before entering the photos into a tool like Photoshop. Designing such a large file will take time since you must follow a set of guidelines to accomplish your goal.
Start Creating Your Design
Begin sketching your ideas before you print out your vehicle outline copies. Then, you can start drafting your design on a tool like Adobe Illustrator. You may even want to draw directly onto your vehicle photographs.
Once that’s done, you can recreate the your design to scale and send it off to the print house to take care of it. The design is created in a 2D format prior to going into the printing process. The vehicle wrap will sometimes be separated into six different wraps or whatever is deemed necessary.
Sit Back and Marvel at the Graphics
Once your vehicle wrap is applied, you can just admire it. You can admire it even more when it’s done by a group of experts that’ll save you the trouble of having to go through the long process without being sure of getting the result you originally pictured.
Design Minus the Hassle
Working with a company like Team Acme will get you the expert help you need to have the best vehicle wrap design on the street. We have the cutting-edge tools and group of professionals that can wrap just about any vehicle¾big or small. So contact Team Acme today and let us do the work for you!
