One of the most effective ways to promote your business is by using vehicle graphics on your fleet vehicles.
What most people don’t realize is that there is a lot of effort that goes into designing the perfect vehicle wrap that has all the elements that your rolling billboard needs to make a strong impression.
A vehicle wrap design needs to be eye-catching, visually appealing and readable, and convincing all within a matter of seconds to a passing vehicle.
If you are thinking about vehicle wrap advertising to aid your company’s marketing effort, take the time to read these do’s and don’ts for designing your vehicle wrap advertising.
A vehicle wrap as an advertisement is just like any other marketing effort your company invests in. The difference here, though is that you can expect your wrap design to remain on your vehicle or fleet of vehicles for several years. You’ll want to take all the time necessary to get this design right, especially considering that you’ll want your vehicle ad wrap to remain relevant for the number of years that it will be displayed on your fleet.
In order to create the most effective vehicle wrap ad for your business, you’ll want to do some brainstorming to decide exactly what message you’ll want to convey with your wrap. You’ll have just a few seconds to make your brand impression on passing vehicles. In the end, keep your message very simple and to the point.
Designing a vehicle wrap ad is complicated, don’t let yourself become frustrated when it comes to the design of your ad. You should know that you’re not in this alone when you team up with a professional wrap designer and installer in Las Vegas who has been at this for a number of years. A professional vehicle wrap designer will ease your burden and stress and will work closely with you to come up with the perfect ad wrap design.
No matter how much space your vehicle has to wrap, don’t feel the need to crowd every square inch with words and graphics. Wrap designs that are too busy will certainly catch passing eyes, but your message will get lost, and you won’t be able to capture the appropriate type of attention while you’re driving by on the streets.
The last thing you’ll want is for your vehicle to go unnoticed with a poorly visible wrap. For the perfect color schemes, you’ll want to work closely with your professional wrap designer/installer who will be able to show you the best colors that would work for your particular vehicle wrap design both in the daylight and the nighttime.