Teran Marsell | Published on April 14th, 2015
Look around your property and count how many plain plastic, wood and glass table tops are sitting around. That’s how many opportunities to advertise you’re missing out on.
Useful In Nearly Any Setting
Are they in your lobby? Your waiting area? Your break room? Your check out counters? Your dining areas? Your bar? Your outdoor seating areas?
Table top advertisements can be used in all these areas to promote your brand or your menu, your suppliers or your sponsors or even to just add a little personality to a space.
They can even be used on trade show tables to unify your display. Retail stores can use them at the checkout counter or on display tables. Restaurants are really the only business that seem to understand the value of a table top ad.
When designed and installed nicely, they’re an attractive, attention-grabbing display that gives your space branding or personality — something a plain white table top could never do.
Easy to Install
Self-adhesive vinyl will attach to most table top surfaces including glass, plastic and wood. Digital printing can format any logo, image or text to fit the area. It’s a great way to stand out from the competition, promote something important to your business or enhance and unify your brand.
Establish Legitimacy and Credibility
Small businesses and hole-in-the-wall shops can take this opportunity to present themselves as a professional, well-put-together business. A lot of the retail chains are already using branded table tops, especially chain restaurants. They become part of the brand experience, of the ambiance. And since they’re low cost, mom and pop shops can actually use them to compete with the big boys.
Simple and Effective Advertising
Small businesses are often discouraged by the millions and billions of dollars their competitors spend on advertising, never realizing that their table tops are a great way to share their message with the people who matter most to their business.
In addition to branding with logos and catch phrases, they can also be used to support initiatives, get visibility for important calls to action, or to share a company value or mission.
They can even be used to add a touch of class to a table top that is anything but. For example, you can create vinyl graphics that look exactly like marble without actually paying for someone to cut and install it.
Should You Use Table Top Graphics?
If your tables have tops and you’ve got people who sit at them, walk past them or stand near them, the answer is a resounding “Of course!”
Add a bit of flair to your break room. Look like real professionals at a trade show. Enhance the ambiance and experience in your restaurant or store.
From small display tables to large conference tables, indoors and outdoors, table top ads work for B2B, B2C and nonprofits alike.
Get “On Top” of Your Advertising
If you’d like to learn more about how table top advertising can work for you or are already convinced and just need someone to get the job done, contact Team Acme today!
