Having a catchy advertising campaign to properly grab the attention of your target audience is a no-brainer. Some of the world’s most renowned brands have gained an immense following based on unique graphics and messages—many of which have gone viral. Start thrusting your business towards success by sprucing up the vehicle advertising.
No matter what graphic design you go with, staying on par with your brand is a must. You can still stand out while remaining relevant. For instance, if you’re advertising an auto product and are thinking of going Transformers style with your graphics, be sure to include your product in a way where even if it’s the smallest part of an image, it can still be instantly noticed.
Contrarily, you might want to augment the size of the item you’re advertising versus the artwork in the background. Whichever route you decide to take, just be sure to keep an original design.
If you’re advertising on a neutral-colored vehicle, you might think using subtle colors may not get you too far, but you can actually turn that around with certain exceptions. One of these exceptions includes advertising your company motto in a simple, yet jaw-dropping way.
Generally though, since passersby just have a few seconds to take a look at your vehicle, using more popping hues is recommended, as long as it’s not too overwhelming. Make sure to use appealing colors in a balanced, contrasting manner that won’t blind and push viewers away.
A good amount of white space is actually very useful to include in vehicle designs. It will add more character to your print. Your audience will be able to decipher your message with ease, as well.
When depicting your message, using the right font to correspond with your brand makes all the difference. Just like your vehicle shouldn’t look like a moving collage, you want to stay away from an assortment of cluttered text.
The importance of choosing contrasting colors is key here, too, even if you’re advertising on larger vehicles. The size of your text shouldn’t be too big or too small. You should even consider placing the text on the vehicle’s hood in a way that will allow a driver to read it from their rear-view mirror. It’s important to ascertain that your brand can be spotted from an array of angles, since you’ll never know which side of the road a prospective lead will be on.
Call Team Acme
Getting a high quality vehicle wrap at Team Acme will save you the hassle of overthinking the design and installation process. Our skilled team of experts has been installing vehicle wraps on all sorts of vehicles, with wheels and without.
We’ll sit down with you and go over your ideas to put them to life for the vehicle wrap of your dreams! Contact us today for more details.